website for an agency implementing agile methodologies in business
Agile by design agency
01
task
Our colleagues at Marketika, a Canadian marketing agency, offered us to develop a corporate website for an agency that helps organizations reimagine their business by implementing agile methodologies.
02
goal
The company wanted nothing to do with dry and overly corporate competitors. The clients wanted to show users that their specialists are modern professionals who, with the help of the latest solutions, technologies, and ideas, can make business better.
03
idea
At the center of the brand philosophy is the value of learning from mistakes, so we created a creative concept that reflects the company's continued improvement. From the user's perspective, the website should evolve and develop in the process of scrolling. These changes are meant to mirror the modifications that the company brings to their clients.
04
solution
We wrote two types of texts: those that are traditional to the industry and those that challenge the corporate culture. The first version of the website gets crossed out and replaced by the second one. Visually, we used a lot of marker-like graphics, sticky notes, and interface elements of collaborative services. It looks like the team is making edits to the site as they go through the pages.
team
Maria Ischenko — art director
Elena Bobina — creative director
Egor Mitkin — brandwriter
Anastassiya Bobrovskaya — lead editor
Valery Baran — UI/UX designer
Anastasia Kosatkina — lead designer
Kristina Tkachenko & Stas Grinin — project managers
Dmitry Nesterov — layout designer
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